Reporting stops at clicks, impressions, and “leads generated.”
We report in partner language: cost per consult, show rate, and cost per signed retainer.
DocketGrowth
More of the right cases.
Accountable for signed retainers.
Growth marketing built only for law firms — Google Ads, LSA, SEO, and intake that partners can trust.
Law firms only
Bar-safe creative
Signed-matter KPIs
Google Ads · LSA
Intake-to-retainer tracking
Who it’s for
Which of these is your firm?
Pick the closest fit. Every path leads to the same next step: a free audit of where qualified consults are leaking.
(a)
Established firm, uneven pipeline
Partners want more of the right cases without living in the ads account. Revenue is real — predictability isn’t.
Mid-size firms · $2M+ revenue
Get a free audit(b)Competitive PI or high-intent practice
You’re fighting for cases in a noisy market. Need signed retainers at a cost partners can live with — not lead lists.
PI · criminal · family · employment
Get a free audit(c)New firm / new market launch
Skip the expensive trial-and-error phase. Website, search, LSA, and intake set up to book the right consults from day one.
Launching or expanding practices
Get a free audit(d)Not sure — just need a clear read
Tell us your markets and spend. We’ll say whether DocketGrowth is the right fit, or point you somewhere useful either way.
Any firm ready for an honest audit
Get a free auditProof
Not impressions. Signed work.
We report consult quality, show rate, and cost per signed matter — the numbers partners review in weekly meetings.
$0
Cost per signed retainer
PI firm · practice-area pages + call tracking · same monthly spend
0.0×
Qualified consults
Family law · LSA + Search rebuild · 90 days
0%
Wasted spend removed
Criminal defense · negative keyword system + ad copy tests
0%
Consult show rate
Intake qualification + reminder sequence · multi-attorney firm
Why firms choose us
Different from the usual agency. On purpose.
Struck through is how most shops still work. Below that is how we run for managing partners.
Volume is the win. Cheap leads flood intake and burn attorney time.
Quality intake over cheap volume. Better-qualified consults beat a flood of tire-kickers.
Creative ships fast — bar rules are someone else’s problem.
Bar-safe creative is non-negotiable. Claims are reviewed before anything goes live.
You get an account manager. Specialists rotate in when needed.
You work with the strategists who audited you. Direct access — no junior hop.
Services
Attract. Convert. Scale.
One stack from first search to signed retainer — built only for legal.
01
Attract
Reach people already searching for counsel in your markets.
Google Search Ads
High-intent keywords and ruthless query scrubbing.
Local Services Ads
Google Guaranteed placement with intake-ready routing.
Legal Local SEO
Maps pack, citations, and reviews that compound.
02
Convert
Turn expensive clicks into booked consults — not homepage bounces.
Practice landing pages
One page per practice and geo. Proof above the fold.
Intake qualification
Filter tire-kickers before they hit partner calendars.
Call & CRM tracking
Ad → call → consult → signed retainer attribution.
03
Scale
Grow caseload across offices and practice lines without burning cash.
Multi-office campaigns
Geo-fenced structures for regional and national firms.
Partner reporting
Weekly numbers: spend, show rate, signed value.
Compliant creative
Bar-safe ads that earn trust before the consult.
Results
Outcomes partners can defend.
Every campaign has to justify itself in signed matters — not screenshots of impressions.
01 · Personal Injury
Northbridge Injury Group
2025
Homepage bleed → signed retainers
Moved paid traffic off the firm homepage onto practice-area landing pages, installed call tracking, and scrubbed non-converting queries. Cost per signed retainer fell from $847 to $312 on the same budget.
−63%
Cost / signed
+2.4×
Retainers
02 · Family Law
Harbor Family Law
2026
LSA consults partners actually want
Local Services Ads plus branded Search, paired with intake qualification. Consultation volume rose 4.8× in ninety days while show rate held at 91%.
4.8×
Consults
91%
Show rate
03 · Criminal Defense
Summit Defense
2025
High-stakes keywords, zero waste theater
Negative keyword system and urgent-intent ad copy removed informational tire-kickers. Sixty-seven percent of wasted spend cut in six weeks — intake calmer, signed rate up.
67%
Waste cut
+38%
Signed rate
How it works
Four clear steps. No black box.
- 01
Firm audit
We find wasted spend, tracking gaps, landing friction, and intake leakage.
- 02
Caseload blueprint
Practice-area plan, channel mix, and KPIs tied to signed retainers.
- 03
Compliant launch
Clean campaigns, call routing, and pages that match the ad promise.
- 04
Weekly compound
Query hygiene, creative tests, intake tweaks. Scale what earns retainers.
Next step
Get a free firm growth audit.
Share a few details. We’ll reply within one business day with where qualified consults are leaking — free, no obligation, law firms only.
- Account & landing page read within 1 business day
- Clear next steps — or an honest “not a fit”
- No contract until you approve a blueprint
Prefer email? hello@docketgrowth.com